Stockholm, 15th May 2023 — Aspio AB, a leading provider of innovative solutions for service businesses, is thrilled to announce the launch of its new brand identity. The rebranding initiative aims to elevate the company’s image, improve brand recognition, and enhance the overall customer experience.
Previously known for its simple logo and purple color scheme, Aspio recognized the need for a more professional and recognizable brand presence. The new brand identity showcases a modern and simplified logo design. The focal point of the logo is a map pin-inspired symbol, forming the first letter of the company’s name, while a subtle half-circle element adds a touch of elegance.
“Our decision to rebrand was driven by our commitment to providing the best solutions and experiences for our valued customers” said Mattias Hakimi, CEO of Aspio. “We wanted our brand to reflect our renewed focus on innovation, while enhancing our customers’ perception of our offerings.”
The new branding is built on the foundation of improving brand recognition and customer perception. By adopting a more distinctive and memorable visual identity, Aspio aims to create stronger brand associations among its target audience. The modern and professional design elements represent the company’s commitment to staying ahead of the curve in the ever-evolving service business landscape.
“We believe that our new brand identity will have a significant impact on how we are perceived in the market,” stated Krsto Jevtić, Chief Marketing Officer at Aspio. “With our renewed focus and enhanced customer experience, we are confident that our customers will continue to trust us as their preferred online software scheduling solution.”
Aspio unveiled their new brand identity on May 15th, 2023. The launch took place on the company’s website and blog, where visitors have the opportunity to explore the refreshed brand and learn more about the enhanced features and benefits of Aspio’s innovative scheduling software.
For more information, please contact:
Krsto Jevtić
Chief Marketing Officer
Aspio AB
Email: Krsto@aspio.io
Website: www.aspio.io
About Aspio
Aspio is a leading provider of online scheduling software for service businesses. With its innovative solutions, Aspio helps businesses streamline their scheduling processes, improve efficiency, and enhance customer experiences. The company is dedicated to empowering service businesses with cutting-edge technology and exceptional support, enabling them to thrive in a competitive landscape.